Waaru

A WhatsApp automation platform that keeps conversations on-brand, resumes interrupted flows and brings humans in at the right moment.

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01 / The product

The product

Waaru combines WhatsApp automation, agent workflows and human support in one place. A customer can pause midway through a conversation, return later or ask for a person without losing the context already collected.

02 / System focus

System focus

Conversation state, brand behaviour and handoff rules sit at the centre of the architecture. Automated flows can resume from known facts, and a human can step in without asking the customer to repeat everything.