Waaru

A WhatsApp automation platform that keeps conversations on-brand, resumes interrupted flows and brings humans in at the right moment.

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01 / The product

The product

Waaru brings WhatsApp automation, agentic workflows and human support into one operating system for business conversations. It is built for journeys that need to remain useful even when a customer pauses, returns later or needs a person to step in.

02 / System focus

System focus

The product treats conversation state, brand behaviour and handoff logic as core architecture. That creates a dependable path from automated intent handling to resumable flows and human intervention without losing the context already gathered.